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Due to ongoing local & international delays with manufacturers, suppliers & shipping lines, it is highly recommended that orders are placed well in advance
Due to ongoing local & international delays with manufacturers, suppliers & shipping lines, it is highly recommended that orders are placed well in advance
3 Great Ideas for Custom Takeaway Coffee Cups

3 Great Ideas for Custom Takeaway Coffee Cups

We all know just how hard it is to make it in hospitality, particularly in the café sector. It’s one of the more competitive industries in the country.

Overheads, combined with the sheer number of coffee outlets in any one area, mean it’s essential to take advantage of every possible marketing opportunity to ensure that it’s your business that attracts the customers.

Custom takeaway coffee cups are one often-overlooked way of helping your business stand out from the crowd. Here are three great ideas for your takeaway cups.

Branding

Why not start with a great logo for your custom disposable coffee cups with lids?

Design-wise, think eye catching but simple. Don’t try and use too many colours – you want something that is going to lodge quickly in people’s minds, but also a design that will transfer easily from the round shape of your takeaway cups to paper napkins, food packaging, and even your premises.

Perhaps opt for your logo on the cups, with a solid background colour that will stand out and be uniquely yours.

Personalise

What is your system for keeping track of which coffee goes to which customer? Many places scribble a name on the lid of the cup.

How about creating a space in your design where the customer’s name can go – it’s a personal touch that may not seem like much, but it shows that you’ve really thought about your customers as individuals, not just a part of a faceless queue.

Mission Statement

If you have a mission statement, or a heartfelt philosophy about the coffee you make, why not include it on your coffee cups? It’s another way of getting your message out there, and perhaps a point of difference between you and the next café down the street.

The Printing Process

Remember that most printing – whether it’s regular documents or custom jobs like your cups – is more cost effective with bigger orders.

You need to work out what your average daily coffee output is, so you know how many cups you must have to hand at any point in time.

But it’s worth looking at your storage capacity, and getting a quote for as many cups as you have the space (and budget!) for.

It’s also important to be very sure you’re happy with your design before you send in the order – it can be quite costly to make changes partway through the process. So, when you order your custom paper cups wholesale, make sure you have everything in place and ready to go.

Your takeaway coffee cups and food packaging can be a powerful and cost effective marketing strategy.

The key points to remember are to have a good, eye-catching design, something extra that makes your cups unique and memorable, and to always have enough in stock!

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